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Willkommen, Bienvenida, Welcome… to Hydratight's international website

12 July 2010

Hydratight has taken another step to confirm its position as world leader in joint integrity — by speaking to more global customers in their own language.

The company has launched four new foreign-language versions of its expansive and attractive corporate website.

German, Brazilian-Portuguese, Chinese and Spanish translations of the web portal for company documents, news, videos and technical information are now live — with more languages to come.

“Hydratight has grown into a major multinational company by recognising the importance of offering global services with local delivery”, explained the company’s global marketing leader, Chris Mitchell.

“What better way to ensure our customers understand what we do, and the care with which we do it, than talking to them in their own language?

“We want to make it as easy as possible for clients to find the information they want, quickly. Using local translation means there is no misunderstanding about the products and services we offer and the industries in which we work.

“The new languages are a major and highly visible new phase in a project to expand and globalise the site, making it possible for existing and potential customers all over the world to gain a better understanding of our work. There are lots of new demonstration videos, literature and other material.

“Adding more languages is a crucial element in our future strategy.”